About
Tertia was built around a simple idea: capability.
When choosing the name, I wanted something that embodied that idea.
Every watch tells a story.
Tertia (TUR-shuh) comes from the Latin word for “third.” I adapted the meaning to represent three: air, land, and sea. Three environments, each demanding something different, but together representing the idea that a watch should be ready for anything.
That philosophy is at the heart of Tertia.
Our watches are designed as capable, dependable tools - built to be worn every day, wherever life takes you. The crossed arrows in our logo reflect the same idea: movement, direction, and the ability to choose your own path.
Tertia isn't about making a watch for one particular lifestyle.
It's about making a watch that fits yours.
Built for everything.